KURZ, in partnership with LUXORO, assisted the famous Italian producer of olive oil Varvaglione to create a label of special edition that allies tradition, sustainability, and design innovation. Check how our exclusive solutions highlighted the product and delighted consumers all over the world.
Varvaglione
KURZ Graphics
Original case here.
Golden Drops with TRUSTSEAL® SFX: a shine of quality. A case study on decorative finishing of labels in the food industry.
KURZ’s and its partner LUXORO’s purpose was to reflect the premium character of the Evo Olive Oil of Varvaglione in an exclusive label to celebrate the company’s centenary.
The big challenge was to create a design that would highlight the product on the shelves, would value its origin – the region of Puglia, known as “Puglia Gold” – and that would guarantee a sustainable production process.
It was required:
The solution involved the application of the TRUSTSEAL® SFX, a 3D holography technology for three-dimension effects.
The technology created the effect of three-dimension droplets, representing the oil as true “liquid jewels” to highlight the sophistication of the product.
Hot stamping with finishing in LUXOR® Gold, guaranteeing an elegant and premium touch to the label.
Sustainable solutions, including compostable paper substrates and efficient production processes.
Want to know how? Contact KURZ and find out how we can transform your product with innovative technologies.
The solutions developed by KURZ raised the Evo Olive Oil to a new level of brand perception and consumer’s experience:
The label became a design milestone in the food industry, standing out for its elegance and innovation.
The label increased the perception of quality of the olive oil, placing it as a premium choice among the consumers.
The sustainable approach in the design and in the production was widely recognized, aligning with the demands of the modern market.
KURZ stands out for offering solutions that go beyond the traditional decoration, combining technology, design, and sustainability: